Tuesday, March 10, 2009

guru triangles


Thanks to a Mark Gould tweet, I encountered Scott Berkun's post: How to call BS on a guru. SB's post kicked me into writing this one as I have been pondered the place of business gurus.

My pondering is simple: I think that we need to get over them.

Do not misunderstand me. We need people with:
  • deep skills & expertise in a particular area;
  • provocative or insightful points of view;
  • the ability to energize and enthuse others.
But under no circumstances should we treat them with deference or undue respect. How would you treat your postman? Well that's how a business guru should be treated. However instead I see a tendency to give undue deference and respect to the "guru" when what we really should be doing is destruction-testing their assertions.

I don't see this as being only the gurus' fault. We bare much of the blame ourselves. You may recall a couple of posts last year on drama triangles. I think we often fall into unhealthy cycles of behaviour. Drama triangles are unhealthy because in playing a role within the triangle and its associated games, we avoid owning our problems. We act like children.

E.g.

Guru: I am great and all-knowing. I have seen the future of business.
Follower: Truly I am lost. Rescue me, oh great guru! I will pay for your book and your seminar series. Tell me the one true path! I will do anything (except take responsibility for my own future).
Guru: Verily I will show you unworthy one. Remember all other business gurus worship false idols.
{There is a pause. It becomes obvious that not all the guru's sayings are literally true}
Follower: You tricked me, you evil guru! I spit on your Harvard Business Review articles and your incomprehensible lecture notes!!!
Guru: Love to chat, but there's a new fad coming round the corner. Goodbye.
Follower: Truly, I am lost...
{Repeat}

It all ends in tears. And haggling over invoices.

So what can we do? Here are three suggestions:
  • Drink from many wells. There are lots of good ideas out there but no perfect ones.
  • Cultivate critical engagement. Ask questions. Lots of them. Start with what niggles you.
  • Develop your own ideas. Everyone wants to buy ideas of the shelf - but homegrown is ultimately more satisfying.
N.B. If you ever find yourself in a session that I am running and you think I am going a bit "guru", I give you permission to throw paper at me. Or anything else that does comparatively little damage on impact. I will thank you for it.

4 comments:

Euan said...

Reminds me of one of my favourite sayings "To rescue someone is to opress them"

Matt Moore said...

If there are burning buildings involved then rescuing is probably justified. But much less so in other situations.

Scott Drummond said...

Hahah - great post Matt. Can we just agree on a rule of thumb here: if you call yourself a guru you are not a guru.

Or put less politely, if you call yourself a guru, you are a tool :)

Matt Moore said...

Scott: Yes.